As the consumer’s behavior has changed during the pandemic, the main objective of the campaign is to raise awareness for the Bosch tools and increase the number of people who purchase one of the three tools. The creativity of the campaign consisted in a community lead. OPPORTUNITY In the spring of 2020, when we were …
The media campaign had the goal to raise donations in everything hospitals in Romania needed. The association succeeded to send medical equipment to almost 100 hospitals in the country. In terms of communication results, we generated 260 press materials with over 21 million opportunities to see reach in the press. …
Client: Zi de Bine Association: CAMPAIGN: SHIELD FOR HOSPITALS – ZI DE BINE ASSOCIATION Read More »
Brio® launched a freemium package of digital tests. The communication activities generated 125 media coverage materials in the press. Business publications and shows amplified the information about Brio®’s listing and after only 3 days since the listing was made, 50% of the amount had already been collected. …
The objective of the campaign is to raise awareness for the disease and increase the number of people going to the doctor when they have a problem. A self-evaluation test was designed by specialized doctors based on the symptomatology of the rheumatic diseases. More than 6000 tests were completed online. …
CAMPAIGN: DON’T TURN YOUR BACK – ROMANIAN LEAGUE OF RHEUMATOLOGY Read More »
„Support you hero” is a campaign developed exclusively online and the audience of the campaign is represented by women. The competition focused on male football fans, but women were really the protagonists, as the main supporters of the partners who dream of becoming famous football players. …
“A FI vecin bun” program was created as a community fund for initiatives that can lead to the development of the community spirit, addressed to NGOs and initiative groups. Five projects out of 9 were selected for the final phase. The communication efforts reached 1.5 million people and 100 articles in the media. …
We wanted journalists to have an actual representation where the new location AFI Tech Park was being developed. We created a personalized wood monopoly game, with existing spots in the surrounding areas, we adapted the messages and created some original ones. We reached 50 media outlets and 100% positive feedback. …
PROJECT: AFI TECH PARK WOOD MONOPOLY – AFI EUROPE Read More »
